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August 28, 2007
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Buyer's marketHome sellers forced to slash prices " c, O" G6 q+ W3 ^0 z, L
By FRANK LANDRY, CITY HALL BUREAU+ s: m6 H! G; y# `! y
$ f; f: n$ k6 a; m ]0 M) @ FHome sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. 5 `) s& ~' d# a+ F) `) R! _
1 D+ Z. N& H! n" \% SAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. 9 u; K7 B. ^) [# B& X* K
4 K8 Z3 P" y( r# p4 {% P"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. 8 y& L. q2 p5 L& b
( e1 z8 e; V# B1 Q/ k j"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." 9 T% o! y7 T# I0 }: |, r
5 D6 y. Z& s: kAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. 8 w( B, E4 O: t5 l0 A4 w+ ]: `
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. ! G. t4 T/ [! t5 q' u( }
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. 6 m# l( H: j) ^! m' j, h& B
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Condos didn't fair much better, with 79% going for less than the asking price. / }3 ?$ I: p- r5 W- \1 R! M/ |
) M6 z U: l; C3 `6 s/ ]"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch.
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. : w5 C( v) B1 k! R/ H
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." ' e( Z0 e. o/ h( f- A3 i
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There are several theories as to why there are so many homes on the market.
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property. ' L+ \; h; a: c" k' t
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. + `1 [$ x, i1 m9 u
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper.
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. $ u, q% B; C% v! k# v( s
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." , t: z# i+ ~+ y
) Q9 K5 S6 @' x" }3 T+ q! V# b, {Hall said many sellers with homes on the market in Edmonton today won't sell. 5 z4 H9 p( v2 d
+ [; u# b. u8 Y/ U" d, X9 S"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." # h- q$ f/ _+ t: C
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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