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August 28, 2007
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Buyer's marketHome sellers forced to slash prices
+ \* E1 a0 [" ^3 GBy FRANK LANDRY, CITY HALL BUREAU# P1 @* X3 ^- P+ Y3 y* B5 p S" Z. F
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. % Y1 L" G& ~6 u: z! ~" J% a5 a
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And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. # y$ c8 R0 u9 n1 }( A
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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4 ?: `& _$ N- ` H9 w"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced."
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5 j* Y0 H# o' M% b4 WAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. / i1 y. Y. x+ q1 j: l
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking.
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Condos didn't fair much better, with 79% going for less than the asking price. / t2 \% z7 j' R$ v
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. , v1 ^" b, k. S& u4 _
7 o- L7 W0 V, ?. `1 B5 T9 THe said many sellers are knowingly asking for more than their home can fetch.
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"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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; D" U) r0 ~3 u. \There are several theories as to why there are so many homes on the market.
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% I' o- \! m& FCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. ( g' i5 k. ?3 w5 J& ^. [
4 T, N |1 l( _% i% } y0 gPratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. ! N8 _2 B' l5 a- ]. h9 ]
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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8 a4 D5 Q3 F& |$ P5 _1 e"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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Hall said many sellers with homes on the market in Edmonton today won't sell. 3 _9 l7 ~$ w) |, A& m" n5 G
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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/ c* B, l ^$ hThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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