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August 28, 2007
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* E) T' l+ U- M0 }( i2 N4 m) C Q" BBuyer's marketHome sellers forced to slash prices
$ j7 S" ~9 u- U C) s8 HBy FRANK LANDRY, CITY HALL BUREAU
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; ~( S% \2 _7 R, `/ e: XHome sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. 3 |) i7 R1 k/ B, d
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And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. 1 V( Y3 l, f" R, L, t w5 X
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. . O( d6 a3 I5 L9 q# f/ w
3 o4 K9 k( i" c2 r! }: b1 O( c) O1 c"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." 7 ?- t% T* ]5 U' y3 }* a
/ r. L0 |: L5 fAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said. 6 L! ^! h! A1 L& q
/ D1 ]9 _ d0 T- u: jJon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. ( Y; }2 Z% z! a Q+ V9 Z
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Condos didn't fair much better, with 79% going for less than the asking price. ( X$ O P! ]& _6 k/ x6 l
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. / `, o Z) t# c- w h+ F2 p' ]' o
. V ?- D: J, yHe said many sellers are knowingly asking for more than their home can fetch.
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9 I. S5 ~ m1 n+ m# |9 H9 _"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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: a$ l: K( ]8 R) S# s"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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5 @) A+ ?! d; O9 C* SThere are several theories as to why there are so many homes on the market. 6 p5 p! k* {! ?& a8 D' z
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property. - f. {/ W. j, W
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. , Q+ p8 a( H# w3 ^% J; v L* ]
! F3 P' \6 p2 S4 F% A5 O7 c- MPratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper.
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1 h' H0 [$ V. r) T) qKeith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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# P# D0 m$ S. O. ?8 \% h"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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2 ` `5 f# r2 i L5 rHall said many sellers with homes on the market in Edmonton today won't sell.
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% \- h7 I+ ?* C0 L' G6 \7 r2 y7 B) q"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." ; ^+ i/ G2 f+ }' F7 k( h* E% \
) \# ?) o0 c$ B2 }% LThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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