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August 28, 2007
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3 Q! k4 K# P- E: \6 ]Buyer's marketHome sellers forced to slash prices 2 R' w1 q# e; x: }( ~+ A
By FRANK LANDRY, CITY HALL BUREAU
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. , g7 i$ A* {* U1 t9 v& u% K' ?; L
& Y. w! N8 p- O X' V/ }2 oAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." 4 y0 Y" @( J" N3 E
1 H! Q# I" O6 v2 I# l) xAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. ( s0 B9 {# Q% e2 ]/ _3 F
* J2 u+ C+ l. X* S"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. 6 J4 ?5 e# h4 h% V. Z- u3 ]
- \1 t9 K- Y- N# t4 v; DCondos didn't fair much better, with 79% going for less than the asking price. 9 [ n& K+ S+ o6 G( z3 G
; X7 }% o' b0 o; B6 `( v9 w"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch.
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. , ~% p' R/ g' u4 v
& E1 B2 w% Q3 @8 y3 U9 ^7 `' |"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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9 l0 f# @4 q6 Q+ ~1 ~' Q- tThere are several theories as to why there are so many homes on the market.
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7 X8 Q: c+ v, M9 r( rCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said.
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% W, r4 ?, Y+ F) z# Z, }; dPratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. , g4 ^; q }- Y4 S0 F
4 T3 h7 D! F" b- x" [Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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Hall said many sellers with homes on the market in Edmonton today won't sell.
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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9 a" C; p1 v" T( T& xThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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