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August 28, 2007
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, r; j' b; J/ G* WBuyer's marketHome sellers forced to slash prices # k5 y+ y4 @# d) _
By FRANK LANDRY, CITY HALL BUREAU! c: c3 P: B4 U7 N" X
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Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent.
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And new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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2 `) W. p+ V5 e0 \, f. y" D5 E"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced."
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. " @" `9 `& [7 T. r H6 Y3 r: I
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Condos didn't fair much better, with 79% going for less than the asking price. 5 _* W5 y4 n/ W9 Z
& I a, Q: \2 m0 b1 l# c5 L"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. ; c7 A+ q8 [) ~4 B: r9 t0 G. g
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He said many sellers are knowingly asking for more than their home can fetch. 4 i; q' ?6 L3 s
6 A" V& {' V( a9 {"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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; H& Q! s( f3 p) k" k0 l# f"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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1 p3 C2 o5 ]; F% N3 e$ k5 JThere are several theories as to why there are so many homes on the market. 4 U# ^. R8 \ L" g$ c: O% T- j: q
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property. ! x+ G6 o; Q5 h
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. : b+ ^1 k5 l% l8 n8 @. I2 G
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper.
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- G* ]* U/ u, V6 |Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. , ~8 W& d+ Q9 A
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"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." 8 f/ p& b3 `$ G3 W( m
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Hall said many sellers with homes on the market in Edmonton today won't sell. 4 r# ?2 t1 K9 }# P- R! Q* J
6 u% a; u- L) W* Z7 G"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." $ ^4 H8 h1 g4 T" {7 J9 y# a4 U
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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