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August 28, 2007
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Buyer's marketHome sellers forced to slash prices
8 \6 L$ S5 E7 d! h1 HBy FRANK LANDRY, CITY HALL BUREAU) @: a# s; N# @5 N. x/ C+ V
4 c9 C( _6 E9 mHome sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent.
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0 B, |. c! r7 Y4 P2 s+ e7 CAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced."
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, S2 Q& G- O, n! B& ]As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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$ ]2 J8 t+ m% y8 K) x"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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- R: ]7 Y2 S j$ S3 K7 |$ q: D( lJon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. _+ d6 K3 [0 v* F' W1 l
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Condos didn't fair much better, with 79% going for less than the asking price.
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0 W: C/ ~/ i! b2 E; }- U"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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5 ]' c( g, [+ I; K) Y7 ?8 `He said many sellers are knowingly asking for more than their home can fetch. 2 a/ z4 M7 l* D Z0 m
; f, v. {- C5 ]9 m0 C2 w"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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( ?& K3 c* c* n! o: m4 |' g- t2 B"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." 8 f* s) \# ?8 s+ `% `
( s( ^; w0 |5 k& q2 ?There are several theories as to why there are so many homes on the market.
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# F1 A$ s- k k( s+ g' C3 s: `( qCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said.
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. / R1 o" b7 S* C1 T
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. * |6 A y' |" }* _& c$ I( O# z. I" G
6 b- u3 ], {1 {+ u# d7 G+ C"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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Hall said many sellers with homes on the market in Edmonton today won't sell. : @# L7 {* w0 T5 h! e* \
4 \* u# C8 X3 I7 p8 W1 p' I' g8 F"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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! x$ v' E# \) @ _2 L) k5 WThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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