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August 28, 2007
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1 ]9 G# y8 K; H/ }! G- ? n3 W: oBuyer's marketHome sellers forced to slash prices 0 Q# H5 y* j$ a, z$ p
By FRANK LANDRY, CITY HALL BUREAU
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1 D# n; b1 n8 iHome sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. ' q6 G$ }1 a+ Y( M
' z4 M4 j. a5 ]. U2 NAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. 0 z2 N8 e; l+ d; X& ^8 Z/ C: A
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"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced."
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000.
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5 _ R- b$ ?2 G$ R- R' D( }"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. ( Y' N4 Y0 @+ J+ ?/ F
+ [7 j( v3 r8 j2 _! LCondos didn't fair much better, with 79% going for less than the asking price.
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch. / h' N# B" V( K/ M# }: c/ q% a
9 [3 }9 Y5 }6 ?: T"And quite frankly, the realtors are getting a bit frustrated," Hall said. 1 F) u+ v w$ V4 x- p" S' g
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price."
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( R. `; E+ S6 kThere are several theories as to why there are so many homes on the market.
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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. O5 E) M k) Y) C& J! }Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. $ J$ z# C" _/ b" [4 U: p1 Z
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper.
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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: ~5 j" h# D; L/ c. R: n"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." . E# y! M7 k% a" _" H) F* i
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Hall said many sellers with homes on the market in Edmonton today won't sell.
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period."
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9 p [$ m$ T' |' d8 I8 S7 P! s- \' JThe Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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