What is Marketing?

sweetspot

You see a gorgeous girl at a party.
You go up to her and say, "I am very rich. Marry me!"
" z# b, ^  M& @, C3 Y5 F1 QThat's Direct Marketing

% m2 [8 y# Y. K, Z) O5 ~' HYou're at a party with a bunch of friends and see a gorgeous girl.
7 V& H+ [# u  m3 q' S7 kOne of your friends goes up to her and pointing at you says,
"He's very rich. Marry him."
& e" _& `" e0 A  C! z* a, r2 pThat's Advertising.

You see a gorgeous girl at a party.
. A' k2 G/ \. iYou go up to her and get her telephone number.
5 s2 L& P  e( d7 V) pThe next day you call and say, "Hi, I'm very rich. Marry me."
That's Telemarketing.
9 [. [; {# e: V3 Z  F7 S5 i
) a! f7 Z8 `$ o( p+ yYou're at a party and see a gorgeous girl.
  w8 j9 v5 n( k9 _& {; j, EYou get up and straighten your tie; you walk up to her and compliment
her hair.
! D  ^; k6 |, o( s- T" o( R, z' P9 wYou open the door for her, pick up her bag after she drops it,
. Q. c) b( `5 u' X: H  u: Z. [4 s( Ooffer her a ride, and then say, "By the way,
I'm very rich "Will you
8 F  ^8 }2 p" Q  f$ F* ]; Hmarry me?"
That's Public Relations.

You're at a party and see a gorgeous girl.
She walks up to you and says, "You are very rich..."
That's Brand Recognition.
3 x) S/ a! x" t
; o4 f) o. c" i% W0 P& H& M9 Z2 wYou see a gorgeous girl at a party.
You go up to her and say, "I'm rich. Marry me"
- ], f! Z( R& @' `5 rShe gives you a nice hard slap on your face.
/ C- [5 L3 P3 TThat's Customer Feedback.

高桥

I am very rich. Marry me

高桥

That's Direct Marketing

高桥

很形象，不错

Mark

哈哈。不错：生动形象、简明扼要。