Sun Life 要退休Clarica 标牌

小曲

Sun Life to retire Clarica name
Duncan Mavin, Financial Post
6 x, {1 Y5 X9 [" p1 x- SPublished: Monday, March 26, 2007
/ U2 x4 I: w' Z' b
/ l5 Q. B( z  A* P2 [9 [9 bSun Life Financial公司 星期一宣布，将要退休Clarica 标牌，作为调整市场对策的一部分。
( l# |. Q5 C/ o# e2 x( K9 u
6 Y; |8 f( u' S4 O2 q2 o) wClarica 是Mutual life of Canada 在1999年引入的，三年后被Sun Life 收买下来。
- ?& P$ A0 T# {
) m+ N; p, f9 t5 h3 S# j( |* h现在加拿大约有两百万Clarica 保险合同持有人, Clarica 有3,500 名理财顾问。

, W" [' N6 Q7 W. Y" j/ }  S公司说，这个改变将要在2008年第一季度完成。

TORONTO -- Sun Life Financial Inc. said Monday it is retiring the Clarica brand as part of a revised marketing strategy.
# n8 _6 @8 a, F8 U9 R+ BClarica was introduced in 1999 by Mutual life of Canada, and was acquired by Sun Life three years later.
* I2 H6 g& d; o% dThere are almost two million Clarica policy- and accountholders in Canada, said Sun Life. Clarica also has a sales force of about 3,500.
9 _' L& a4 ]8 g8 r  e8 M3 a
3 X  J0 \3 O9 l; V; Y' FThe company said the changes will be completed by the first quarter of 2008. Sun Life will incur a $40-million to $50-million charge in the first quarter of 2007.
- J5 h- E; o9 t+ ?5 ^' s"The Sun Life name is also well known and highly respected in many other markets around the world," said Sun Life chief executive Don Stewart.
! \. u2 C5 r0 D* ~* O) u. a; d
+ ]. N+ ^, N$ }, X0 U7 |"Offering our customers, advisors and employees a more powerful brand promise will reinforce Sun Life's position in Canada, and strengthen our platform for continued growth internationally."
dmavin@nationalpost.com

© Financial Post 2007

cindy

小曲

原帖由 cindy 于 2007-3-26 16:35 发表

本人翻译不当。标题应该翻译成：

3 O& w, l5 s, _Sun Life 要取消Clarica商标
! p; O" r. z2 n# U5 K" k5 A1 t% m
Sun Life Financial 是北美最大的投资和保险公司之一。Clarica 是Sun Life 的销售渠道，有3,500名顾问。Clarica 也是Sun Life 拥有的商标。这个商标要退伍了。现有的Clarica 商标的人寿保险和重大疾病保险合同约两百万,将要在2008年一季度前转换成Sun Life的商标。
' U/ h& e+ U7 a  C

dongfeng301

I have Clarica 商标的人寿保险,
something will chang???

小曲

原帖由 dongfeng301 于 2007-3-28 15:10 发表
I have Clarica 商标的人寿保险,
something will chang???

Only the brand name will be changed. You don't need do anything.