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ZT-TMG- CMHC's 2009 Mortgage Consumer Survey

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发表于 2009-6-25 08:29 | 显示全部楼层 |阅读模式
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本帖最后由 郭森房贷 于 2009-6-25 08:32 编辑
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CMHC recently surveyed 2,507 new mortgage consumers.  Here's what they found:8 Q$ U. X; z0 i) H+ s

; V* H$ {, N  K•70%:  Feel now is a good time to buy a home in Canada
0 p; Y7 ]) T: i5 f•1/3:  Expect to move in the next five years
$ H7 Z' l& X: p•73%:  Used their own resources (savings, equity, or RRSP) for their down payment.
/ d$ o- f: n" {4 ]& g•1/3:  Have previously requested their credit score from a credit bureau.  (Wow.  2/3 have not?)
1 ~& H6 e4 p# X- Y* j3 Y0 p•87%:  Believe that 40% is the maximum ratio of monthly gross income that one should spend on debts and housing (It's interesting that so many people know this. This 40% figure is, of course, a general lender guideline for maximum TDS.) ; Q6 k9 N  k8 E
What matters to homeowners:. U$ E* q2 _% i8 A( p* G6 }

* L+ U$ o' K' x6 E- B3 F( p•"Getting the best rate":  This was the number one thing that made customers satisfied with their lender or broker.
6 Q1 W- _/ s1 V1 }! C•"Service":  The top reason driving customer satisfaction with brokers.
$ t& ]+ p  m- l6 F•"A good relationship":  The top reason behind customer satisfaction with lenders. 4 o( P' u; O. s
Other interesting market share stats:
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* I0 q+ x: q8 q  u1 J•90%:  The number of people up for renewal who stayed with their existing lender.  That compares to 83% in 2007.  (This is absolutely stunning. Either lender retention departments are getting much better or people are getting more complacent.  In this competitive market, you've got to shop around-or, better yet, get a professional to do it for you.)
2 n" f9 J7 A1 b•25%:  The number of mortgages originated by mortgage brokers. CMHC said it was 27% in 2007 (See CMHC's 2007 Mortgage Survey).  (The banks seem to be making a comeback for the time being. They're most definitely getting more competitive. In addition, we're seeing a lot of smaller lenders harness the power of the net to drive new business.)
- `; a" k8 `! P•44%:  The number of first-time buyers who got their mortgage through a broker.  (This is up sharply from 35% in 2007.) + W/ j. t' D, Z1 D# L

% K7 v$ |% ~8 p: V8 y$ xhttp://www.happymortgages.com/newsarticle.asp?id=210, v" U8 ]' o0 I
Source:  The chart and all data are courtesy of CMHC.
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