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发表于 2015-2-28 21:48
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Stock soars after Cold-fX wins crucial approval+ `; j; d) C6 b9 b) o, w
4 L' f" S4 D' I# ^% `' sEDMONTON - CV Technologies Inc. shares rose nearly 60 per cent Thursday after Health Canada approved the claims at the core of the company's marketing of its cold and flu drug Cold-fX.' E6 z# X5 _8 V5 C/ q
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BY THE EDMONTON JOURNAL FEBRUARY 16, 2007
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EDMONTON - CV Technologies Inc. SHARES rose nearly 60 per cent Thursday after Health Canada approved the claims at the core of the company's marketing of its cold and flu drug Cold-fX.
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The agency said CV Technologies can continue to market Cold-fX as helping "to reduce the frequency, severity and duration of cold and flu symptoms by boosting the IMMUNE SYSTEM."7 y6 E) ?' ^/ C- R5 P- j
' K( b8 D! j% z+ b# t( o5 t! V' pThe APPROVAL follows a review of seven clinical trials and more than 10 years of research about the product.5 e/ ?9 f7 M+ w- @
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It should create even more confidence among consumers and medical professionals that the product works, CEO Jacqueline Shan said Thursday.0 ]. d5 l' T S" ~6 X: z, P
2 q- r$ ]3 Q! ^$ R% k# U* LIt certainly instilled confidence in the market, as shares closed at $2.90 on THE TORONTO STOCK EXCHANGE, up $1.08 on a volume of 4.6 million.
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"As a scientist, it's one of the highlights of my CAREER," Shan said.
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"This approval is a breakthrough in realizing our vision of being a global leader in developing products for disease prevention."2 M t& F h* g Q
9 A4 A) S3 ?0 d, c4 DIt's Cold-fX's strongest medical recognition to date, said Shan. It means the company can advertise the HEALTH BENEFITS more effectively to consumers and health professionals, she said.- q+ t! f) j( }8 U' |: z
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Ginseng-based Cold-fX is already the top-selling cold and flu treatment in Canada, but Shan said there is plenty of room for more growth.; r. R+ R0 V5 ~7 q( k9 o* n2 _3 v/ @
Q r' ?/ v3 b: [; S6 E; \# T1 y& KThe approval will also help raise the product's PROFILE in the lucrative U.S. market, which Cold-fX entered in October. The move came with a new marketing push, using former Oilers superstar Mark Messier as its spokesman.
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http://www.canada.com/story.html ... 9-be80-f40f1426f662 |
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