Sun Life 要退休Clarica 标牌

小曲

Sun Life to retire Clarica name
1 h7 B! e% U2 o; F: y9 i+ l) q  fDuncan Mavin, Financial Post
$ g  k3 o, j7 mPublished: Monday, March 26, 2007

! V7 S, G7 D5 ~, {* M) aSun Life Financial公司 星期一宣布，将要退休Clarica 标牌，作为调整市场对策的一部分。

4 V1 a3 e0 v" e8 Z; oClarica 是Mutual life of Canada 在1999年引入的，三年后被Sun Life 收买下来。
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* k- O; U5 z+ r+ i- Z) o现在加拿大约有两百万Clarica 保险合同持有人, Clarica 有3,500 名理财顾问。

公司说，这个改变将要在2008年第一季度完成。

' g% J4 ]" t8 Y% a2 ~TORONTO -- Sun Life Financial Inc. said Monday it is retiring the Clarica brand as part of a revised marketing strategy.
Clarica was introduced in 1999 by Mutual life of Canada, and was acquired by Sun Life three years later.
9 j  Y3 W- h; f7 U* e2 v8 jThere are almost two million Clarica policy- and accountholders in Canada, said Sun Life. Clarica also has a sales force of about 3,500.
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3 c6 M( U! h3 S/ [( lThe company said the changes will be completed by the first quarter of 2008. Sun Life will incur a $40-million to $50-million charge in the first quarter of 2007.
9 A! U6 w3 a6 ?/ V; T"The Sun Life name is also well known and highly respected in many other markets around the world," said Sun Life chief executive Don Stewart.
( m) U6 }: [. z. h! Z8 h* K
0 b  p# n. ^4 k/ J"Offering our customers, advisors and employees a more powerful brand promise will reinforce Sun Life's position in Canada, and strengthen our platform for continued growth internationally."
dmavin@nationalpost.com

© Financial Post 2007

cindy

小曲

原帖由 cindy 于 2007-3-26 16:35 发表

7 w$ B) ]) D" @/ x
本人翻译不当。标题应该翻译成：

Sun Life 要取消Clarica商标
/ M$ X( i7 N' t& N% B* f
Sun Life Financial 是北美最大的投资和保险公司之一。Clarica 是Sun Life 的销售渠道，有3,500名顾问。Clarica 也是Sun Life 拥有的商标。这个商标要退伍了。现有的Clarica 商标的人寿保险和重大疾病保险合同约两百万,将要在2008年一季度前转换成Sun Life的商标。
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dongfeng301

I have Clarica 商标的人寿保险,
5 b) {! O5 L: H' |0 l) s, Ssomething will chang???

小曲

原帖由 dongfeng301 于 2007-3-28 15:10 发表
5 J1 }/ y0 o7 x, Z8 V1 [1 XI have Clarica 商标的人寿保险,
- ^8 x+ @# A' B$ Ysomething will chang???

Only the brand name will be changed. You don't need do anything.