D800

NEWMAYOR

Speed and power, without compromise. That’s how I’d sum up my impression
9 V0 x. w1 J  }% J/ ?of the new Nikon D800. Established medium-format image quality is
0 j3 [! e1 D7 |) W0 s) Mnow inside a phenomenal, incredibly responsive Nikon machine. At 36.3
megapixels, the D800 produces unprecedented image quality and resolution
) t2 \8 ~& n$ d, Nwithin a body that boasts revolutionary technological advances. The 3D color
* I& J; u( ?6 E7 U1 D4 }: \matrix metering III, wide dynamic range and the improved AF performance
8 ^. Y) v$ W& Q' L% _8 ain low light are just a few features that are glaring improvements. The D800
allows me to concentrate on the light, the composition and my subject
  M- }0 C+ I8 C/ y: awithout having to think about much else. In years past, wedding photography
: e; R* l0 i0 K% |+ Iwas traditionally captured with medium-format equipment for maximum
image quality. When the 35mm format was adopted within the genre, it was
widely accepted that image quality was compromised in lieu of speed and
0 i' R: q% C+ h/ U( yconvenience. Now, my wedding portraiture will have a depth it’s never shown
before, and my style of shooting will be enhanced rather than compromised,
  o# `% X. u# V, r: z- Rthanks to the D800.
When I’m shooting beauty and jewelry in the studio or fashion on location,
8 h. }- W  C3 Q( Q36.3 megapixels changes the industry standard: in image quality, dynamic
range, color rendering and the final print. The detail from the D800 produces
the look of a medium-format camera, but gives me the feel and response of a
D-SLR. The improvements in rendering skin tone and specular highlights, as
- Q+ p2 j5 J+ t9 Vwell as fabric and hair detail are superior to anything that has come before.
Autofocus quickly tracks models in motion. Nikon’s 91K-pixel RGB sensor
has noticeable improvements in metering accuracy, while the larger LCD is
easier to read. The camera body feels solid and ergonomically simple, while
9 ~' h% e4 f3 ^/ [; U& D5 Kalso feeling lighter and smaller than previous high-resolution Nikons. New
: l$ M( P' n2 Q5 b3 Z6 b3 f& Bcameras always inspire me to test and explore, and all the useful features
! |( ~% D1 v$ G3 j+ D4 cin such a compact package will open huge creative possibilities for my highquality
prints and video.
1 I, l% g* f3 b% W1 z9 Z) _To me, cameras are more like paintbrushes than technology. The goal is
- N- v( V4 V# Qnot megapixels or technique but the image, and while camera models
2 w* _; U7 D0 g6 P. M" zare important, they are not the be-all or end-all. But after a lifetime using
. q5 Y# e- m& Q" e6 kcountless cameras, I have found a new best friend. It was not love at first
sight. The sharpness and detail were initially intimidating, exposing my flaws
' t5 u5 P9 F" N+ F- A8 Qlike never before. Subtle camera movements showed and differences of
acuity between aperture choices on various lenses were apparent. But now I
am enthralled with this technology. Why? Because the images almost feel as
though they were made with a 4x5 view camera! Special features like timelapse
photography and the improved HD video quality and flexibility also add
# w" f7 y# ~9 v/ ktremendously to the camera’s personality. After spending a month with the
2 t% {6 m, g5 Q8 _* a7 ~" m6 p8 jD800, I’ll never be the same again. Perhaps the best compliment I can express
is that now I will think differently about the images I make.
; Q# N" _7 E& t. R) dAs a modern architectural photographer I am always looking for a lightweight,
* r* }8 z" ~- Z8 P8 M& Fcompact and reliable camera system fulfilling the requirements of my personal
! A5 `* f: A# w# s5 Aartistic and client expectations. The Nikon D800 will set new standards for
the high-end 35mm D-SLR market. I have never worked with a 35mm digital
+ |7 X! I! S4 tcamera that produces images with such exceptional quality and detail till
& H) d+ j8 E0 C3 g$ _; Z6 m& vnow. Particularly, the live view mode enables extremely precise compositions
+ d4 {/ J, ?5 m- n& N  W2 t# Sand easy focusing in dim lighting, which simplifies my workflow. Superior
quality lenses such as the PC NIKKOR tilt & shift lineup are indispensable for
architectural photography. From my hands-on experience I found that they
perfectly match with the newly invented system and produce breathtakingly
1 U3 o1 P* [% V5 F" {3 Tclean, clear and sharp files. This camera gives me the photographic flexibility
: W0 Z  w! P8 {/ pto work at unusual shooting locations and capture images in an exceptional
' ?; l. {/ C( i3 M0 yrange of light. It definitely takes my photographic versatility and image quality
" t2 W6 K1 H. l9 ~; M. T; D/ }to a new level. What a new companion!
The D800 On Assignment
Rob Van Petten
Fashion (U.S.A.)
7 p% K# H6 h# L  ^Cliff Mautner
& g, q( z3 A9 k3 g, ]Wedding (U.S.A.)
! ]  y3 y+ a8 `! t6 ?Jim Brandenburg
Nature (U.S.A.)
Benjamin Antony Monn
: p; p: ]5 m. U- @' aFine art/Architecture (Germany)
Printed in Holland Code No. 6CE11030 (1202/A)K

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