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Ron Chalmers, The Edmonton Journal
$ ^6 u3 M y/ Y( {1 Q9 v9 pPublished: Tuesday, April 03, 2007
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( e8 c) B- }+ F3 C& rEDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.
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Leger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.
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5 k# V8 m1 F8 f8 w9 hResponses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen. l$ ?/ L0 C. T1 ^7 H5 U: ?: h
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Is this a good time to buy a house in Alberta?/ C+ |1 E( g8 D- V6 M0 ^# n
, J6 l7 u, L& Z" @6 z$ n$ {No, not according to the sample's composite score of 71, showing significant doubt.. c3 x# U$ r, @) l+ y7 @. S' G
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Leger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."; k" {* L5 Y9 c( _2 J9 R! A/ c; z. f
/ M" U( o* I5 L* b' VWhen asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.
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A question about household incomes drew a score of 141, as most people expected incomes to rise.6 H2 y t$ g. ~' m1 ~( z
2 I M9 K# ]& }! o* U! BThe sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.6 s1 P/ q# [: n9 Z2 Z4 h. I5 I
/ e7 z4 s/ s7 x: D |7 iThe prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower. s. @4 [2 w6 [ x3 k
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A related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.
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+ ^7 w( Q+ o6 |$ A8 l9 Z3 EAmong those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."
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# B( ~: W9 o* }- u4 c8 h% yThe business sample, like the consumer sample, expected interest rates to rise.
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6 ^; W7 I: }! G' [; W. XBarry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.
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$ g0 c/ h# I$ D2 h1 `" r"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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